The rep should first highlight the problems that the prospects is faced with and the solutions that the software will provide.
Who is a Sales Rep?
A sales rep is basically a person hired by a firm to present what the firm does, they speak/preach what solution the company provides.
In other words, the sales rep is a manager of the company's brand and products.
Learn more about Sales Rep here:
https://brainly.com/question/14642162
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