Katya is developing a business message about a green initiative that her company is hoping to launch. in the process of creating the business message, she studies the background of the employees and considers their needs and priorities. this action belongs to which step of the aim planning process?

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Damon9391 Damon9391

05-10-2017
Business

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Katya is developing a business message about a green initiative that her company is hoping to launch. in the process of creating the business message, she studies the background of the employees and considers their needs and priorities. this action belongs to which step of the aim planning process?

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Erudite1 Erudite1 · Answer 1 · 2017-10-17T16:17:42+02:00

This action belongs to the ANALYZE STEP of the AIM planning process.
AIM planning process is a methodology that is used to bring structure to process improvement and problem solving. It is made up of three steps which are analyze, improve and monitor. The analyze step examine the problem for clues about how to solve it, the improve step eliminates the service gap and add improvements while the monitor step ensures that the improvements are working.

maljahayat21 maljahayat21 · Answer 2 · 2019-09-24T11:47:13+02:00

Answer:

The process of studying the background of the employees to consider their needs and priorities falls under the Analyze step of the AIM planning process.

Explanation:

In the Analyze step of the planning process, the study of the problem that has resulted in the failure to achieve a given task is made. Hence in this case where Katya is developing a business message by studying the background of the employees to determine their needs and priorities – she is actually making efforts to ascertain the areas where the organization needs improvement in achieving the task.

Further Explanation:

The AIM process stands for Analyze, Improve and Monitor. Through AIM planning methodology, efforts are made in the direction to first analyze the problem and then to make the required improvement in the system by considering the problems derived from the analyses; and then to lastly monitor the results brought in the wake of implementation of the actions taken to improve the problem.

Hence in the given case, Katya is considering the background of the employees to determine their needs and priorities which will further lead her to derive and determine the required actions needed to be taken in the direction of developing the business message of launching green campaign.

The AIM process is hence essential to ensure the achievement of organizational objectives by making systematic practical considerations on varied aspects and taking suggestive measures the impact of which has to be duly judged and determined.

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Keywords:

AIM planning process, importance of planning in business, process of studying employees and customer, Analyze step in AIS planning, the first step in AIM planning, effective communication.