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The micro-marketing of firms that are production-oriented usually results in a boost in sales and profits. frequently leads to high levels of customer satisfaction. generally fails to give these firms a competitive advantage over their rivals. often costs a lot for the amount of customer satisfaction it generates. rarely results in customers buying that firm's products.

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The micro marketing of firms that are production oriented USUALLY RESULTS IN A BOOST IN SALES AND PROFITS.
Micro marketing refers to a strategy used by some companies to target a small segment of consumers with specific needs for the products of the company. In micro marketing, all advertisement efforts are targeted at the identified group of consumers. The targeted advertisement usually results in increased sales.

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